2011 Gold Leaf Awards Winners
Congratulations to the following companies and organizations who were recognized at the 2011 Gold Leaf Awards on October 13, 2011 in Denver, Colorado!
ADVERTISING: SINGLE PRINT AD
- Bronze Leaf Award: University of Colorado Cancer Center/ University of Colorado Hospital – Cancer Hunter Ad
ADVERTISING: BROADCAST
- Bronze Leaf Award: The Colorado Trust – 25th Anniversary Rocky Mountain PBS Underwriting Videos
ADVERTISING: OUTDOOR/TRANSIT
- Bronze Leaf Award: Children’s Hospital Colorado – Pediatric Academic Societies & American Thoracic Society Conference
ADVERTISING: PRINT CAMPAIGN
- Bronze Leaf Award: The Memorial Hospital at Craig – My Life. My Memorial.
- Bronze Leaf Award:The Medical Center of Aurora/Rucker & Co. – Missing Diagnosis Campaign
ADVERTISING: MULTIMEDIA CAMPAIGN
- Silver Leaf Award: Children’s Hospital Colorado – Many Hands, One Heart Campaign
- Silver Leaf Award: Armada Medical Marketing – Sorin Heart Valves, “Critics’ Choices” Campaign
- Silver Leaf Award: Monigle Associates – MyMercy Campaign
ADVERTISING: ONLINE CAMPAIGN
- Gold Leaf Award: Porter Adventist Hospital – Colorado Joint Replacement
- Bronze Leaf Award: The Medical Center of Aurora/Rucker & Co. – Missing Diagnosis Online Campaign
COLLATERAL: BUDGET UNDER $10,000
- Gold Leaf Award:University of Colorado Hospital – Bon Jovi Concert Benefitting CeDAR
- Gold Leaf Award:Rocky Mountain Health Plans – Make the Rest of Your Life the Best of Your Life
- Silver Leaf Award: Eating Recovery Center – Invitation Rocky Mountain Eating Disorders Conference 2011
COLLATERAL: BUDGET OVER $10,000
- Gold Leaf Award: University of Colorado Cancer Center/University of Colorado Hospital – Endangered Species
- Gold Leaf Award: Porter Adventist Hospital – Porter Adventist Hospital Breast Center Mailer
ANNUAL REPORT: BUDGET UNDER $15,000
- Bronze Leaf Award: Denver Health Medical Plan, Inc. – 2010 DHMP Annual Report
- Bronze Leaf Award: YampaValley Medical Center– Home
ANNUAL REPORT: BUDGET OVER $15,000
- Silver Leaf Award: Children’s Hospital Colorado: Always Forward: Children’s Hospital Colorado’s 2010 Annual Report
- Bronze Leaf Award: Centura Health – Annual Report and Community Impact Report
- Bronze Leaf Award: Delta Dental of Colorado – Delta Dental of Colorado Annual Report 2010
COMMUNICATION PROGRAM: INTERNAL
- Bronze Leaf Award: Pinnacol Assurance – “Extraordinary People of Pinnacol” Campaign
- Bronze Leaf Award: Armada Medical Marketing – Affiliates in Imaging “Affiliates Image Turnaround” Campaign
- Bronze Leaf Award: University of Colorado Hospital – Healthy for Good Wellness Program
COMMUNICATION PROGRAM: EXTERNAL
- Gold Leaf Award: GroundFloor Media and Children’s Hospital Colorado – Protecting Young Athletes: Children’s Hospital Colorado and the Jake Snakenberg Youth Concussion Act
- Silver Leaf Award: Colorado Children’s Immunization Coalition – Immunize for Good
- Silver Leaf Award: GroundFloor Media and LiveWell Colorado – Colorado Gets a Gut Check: LiveWell Colorado’s Culture Change Campaign
COMMUNICATION PROGRAM: INTERNAL & EXTERNAL
- Gold Leaf Award: Children’s Hospital Colorado – The Children’s Hospital Becomes Children’s Hospital Colorado
- Bronze Leaf Award: University of Colorado Hospital – An Epic Move Forward
COMMUNITY RELATIONS: ONE-TIME
- Gold Leaf Award: The Colorado Health Foundation – Backseat Budgeter
- Silver Leaf Award: Pinnacol Assurance – Goodwill Donation Drive
- Silver Leaf Award: Yampa Valley Medical Center – Melanoma Awareness Month
COMMUNITY RELATIONS: ONGOING
- Gold Leaf Award: American Transplant Foundation and Katie Cicerchi – Team Transplant 2011
- Bronze Leaf Award: University of Colorado Hospital – P.A.R.T.Y. Program
- Bronze Leaf Award: Rocky Mountain Health Plans – Call First Campaign
COMMUNITY RELATIONS: DIVERSITY/HEALTH DISPARITY PROGRAMS
- Bronze Leaf Award: Delta Dental of Colorado – Healthy Smiles for Colorado Kids: An Oral Health Lesson Plan for Children from Kindergarten through Grade 2
MEDIA RELATIONS: PROACTIVE STORY PLACEMENT
- Silver Leaf Award: GroundFloor Media and St. Anthony Hospital – St. Anthony Hospital Moves 119 Years of Compassionate Care, Experience and History
- Bronze Leaf Award: Linhart Public Relations – UnitedHealthcare HEROES
- Bronze Leaf Award: Linhart Public Relations – UnitedHealthcare Rural Health Clinics
WEBSITE
- Silver Leaf Award: University Physicians, Inc. – CU Doctors Website
- Silver Leaf Award: Porter Adventist Hospital – Porter Robotics Institute
- Bronze Leaf Award: The Colorado Health Foundation – Colorado KaleidosCOpe
PRESENTATION: VIDEO
- Silver Leaf Award: Craig Hospital – I am Craig
- Silver Leaf Award: Craig Hospital – I am Craig: Doug Smith
- Silver Leaf Award: Delta Dental of Colorado – “The Cleaning” An Oral Health Animated Video for K-2
WRITING: ARTICLES/STORIES
- Bronze Leaf Award: Jordan Gruener, McKesson Health Solutions – McKesson Thought Leadership Articles Support Market Shift, Sales Strategy
- Bronze Leaf Award: Linhart Public Relations – UnitedHealthcare Early Elective Deliveries Byline Article
WRITING: SPEECHES/EDITORIALS
- Bronze Leaf Award: The Colorado Health Foundation – Colorado Health Symposium, Editorial Suite
WRITING: SALES/MARKETING
- Bronze Leaf Award: COPIC and Carie Sherman – Content for 2010 Annual Report
WRITING: WRITING FOR ONLINE DISTRIBUTION
- Silver Leaf Award: Porter Adventist Hospital – Porter Robotics Institute
- Silver Leaf Award: Armada Medical Marketing – “Cobbles Corner Blog Deconstructs Lipidology” Campaign
- Bronze Leaf Award: Communications Strategy Group and Health Education Solutions – Health Education Solutions SEO Website Content Generation
NEWSLETTER: PRINTED
- Gold Leaf Award: Welch Creative Group and The Colorado Health Foundation – Health Elevations
- Gold Leaf Award: Delta Dental of Colorado – Update: A Quarterly Newsletter for Dentists and Staff
- Silver Leaf Award: Delta Dental of Colorado – Access: A Newsletter for Brokers and Benefit Administrators from Delta Dental of Colorado
NEWSLETTER: ELECTRONIC
- Bronze Leaf Award: Pinnacol Assurance – Provider Pulse
- Bronze Leaf Award: Communications Strategy Group and LiveWell Colorado – LiveWell Colorado eLetter
SOCIAL MEDIA
- Gold Leaf Award: The Colorado Health Foundation – Colorado Health Symposium, Social Media
- Gold Leaf Award: Children’s Hospital Colorado – The Facebok Engagement Score from Children’s Hospital Colorado
- Silver Leaf Award: Armada Medical Marketing – Atherotech Diagnostics Lab, “Cobbles Corner Blog: From Lipid Geek to Top Doc”
NEW MEDIA
- Gold Leaf Award: Children’s Hospital Colorado – Children’s MD: A Smart Phone Symptom Checker
Special Awards
Members’ Choice Awards:
MEDIA REPRESENTATIVE OF THE YEAR
- Bertha Lynn, KMGH Channel 7
PROFESSIONAL OF THE YEAR
- Chuck Reyman, The Colorado Health Foundation
Judges’ Choice Awards:
COLORADO HOSPITAL PROJECT OF THE YEAR
- University of Colorado Hospital – Bon Jovi Concert Benefitting CeDAR
COLORADO NONPROFIT PROJECT OF THE YEAR
- American Transplant Foundation and Katie Cicerchi – Team Transplant 2011
GRAND GOLD LEAF
- Children’s Hospital Colorado: Children’s MD: A Smart Phone Symptom Checker
Past Winners
